Free SEO ROI calculator

See what your organic traffic could be worth. Enter your costs, traffic, conversion rate, and sale value to calculate return, break-even point, and a clear path to explore more growth.

Enter your SEO numbers

Free to use. No sign-up or email required.

Search visitors per month across your websites

Share of organic visitors who become customers

%

Revenue from one conversion

$

Your SEO spend each month, excluding RankWorker

$

How many months to include in the estimate

mo

Estimates assume traffic and conversion rate stay constant throughout the selected period. Revenue is gross sales, before fulfillment costs or profit margins.

What your results can tell you

The calculator gives you three useful ways to think about your SEO investment. Start with your own analytics when you have them, and treat the result as a starting point for decisions.

See what search traffic could be worth

Estimated revenue turns your organic visits into a sales figure. It helps you look past traffic alone and focus on the customers that search may bring. If you know your actual conversion rate or average sale value, use those numbers for a more useful estimate.

Check whether your spend pays back

Net return shows what remains after your SEO investment. ROI puts that return into a percentage, making it easier to compare different time periods or budgets. These figures use gross sales, so they are a planning guide rather than a measure of profit.

Set a clear break-even target

Break-even conversions show how many customers you would need to cover your SEO spend. Use that target to judge whether your current traffic and conversion rate seem realistic, then adjust the calculator to explore what would need to improve.

FAQ

SEO ROI calculator FAQ

How the estimate works and what its numbers mean.

SEO ROI is (estimated revenue from organic traffic minus total SEO investment) divided by total SEO investment, multiplied by 100. Total investment is your monthly SEO cost multiplied by the number of months.

Turn your SEO estimate into a growth plan

RankWorker helps you find content opportunities, plan what to publish, and keep your SEO work moving across your websites. Start with a plan that fits your needs.

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